TEDxDordrecht – Richard Stomp – Chief wow officers

About TEDx:
In the spirit of ideas worth spreading, TEDx is a program of local,
self-organized events that bring people together to share a TED-like
experience. At a TEDx event, TEDTalks video and live speakers
combine to spark deep discussion and connection in a small group.
These local, self-organized events are branded TEDx, where x =
independently organized TED event. The TED Conference provides
general guidance for the TEDx program, but individual TEDx events
are self-organized.* (*Subject to certain rules and regulations)

source